
The Baxter Project
One-to-one, animal-assisted early intervention that helps children and young people build trust, regulate, communicate and reconnect with learning.
Discover the programme ↗TAG creates evidence-led programmes that help people feel safer, strengthen professional practice and improve outcomes across education, care, health, justice and community services.
Since TAG was founded in 2019, it has grown from a specialist frontline intervention into a wider social enterprise focused on practice improvement, workforce development and behavioural learning. Each programme has its own purpose, audience and delivery model — connected by the same evidence base.

One-to-one, animal-assisted early intervention that helps children and young people build trust, regulate, communicate and reconnect with learning.
Discover the programme ↗
A complete professional learning platform with structured modules, practical toolboxes, manager oversight, certificates and evidence of workforce development.
Explore Dragonfly CPD ↗
Immersive behavioural learning for schools, leadership teams and construction workforces—making psychological flexibility, values and decision-making practical and memorable.
Enter DNA-V Traitors ↗TAG connects direct intervention, workforce development and behavioural learning. ODISSYS strengthens the system behind the work by bringing outcomes, safeguarding records and reporting together.
Parent organisationTAGGovernance, quality and partnershipsTAG combines measurable outcomes, professional judgement, safeguarding and real-world delivery. We prove what works, protect its quality, share the learning and use success to raise standards more widely.
See our evidenceTAG can provide direct support, strengthen workforce capability, deliver targeted wellbeing programmes and evidence what changed. We shape the route around the challenge rather than forcing organisations into a fixed package.
Early intervention, pupil engagement, workforce development and practical safeguarding support.
Defined delivery models, measurable outcomes, termly reporting and partnership learning.
Funded school delivery, workforce wellbeing, construction-focused learning and auditable impact.
Practice-led collaboration, outcome data, implementation learning and scalable programme development.

The Baxter Project showed what becomes possible when children experiencing adversity are met with patience, trust and evidence-informed practice. As the work grew, schools asked how those approaches could be shared more widely, practitioners wanted practical skills rather than theory alone, and partners wanted stronger evidence.
Each question became another part of TAG. Today, our work extends from frontline intervention into workforce development, behavioural innovation and organisational improvement.
David O’Driscoll, Founder
David is a criminologist by background. Before founding TAG, he spent years working across the probation service and the youth offending service, watching the same pattern repeat: young people cycling in and out of the justice system, met only after things had already gone badly wrong. That experience — and fifteen years working and volunteering with vulnerable children and adults — pushed him to retrain as a trauma recovery specialist and build something further upstream: early intervention, before crisis takes hold.
The Baxter Project grew directly out of that mission, combining David’s years in the sector with his own dog, Baxter, and what animal-assisted work could reach that talking therapy alone often couldn’t. He still leads TAG’s programmes today, working across education, care, justice and community services.
The balanced stones in the TAG mark reflect the same philosophy: stability built one careful placement at a time, the way trust is built between a practitioner and a child. The stack also holds even when it looks precarious — a reminder that resilience isn’t the absence of instability, but the ability to hold steady within it.
Start a conversationVerified testimony from a major contractor, a Police and Crime Commissioner and a CAMHS clinical service.
Their approach brings something genuinely unique to our social value delivery, and the response from the school community has been incredibly positive.
It is fantastic to see the difference that something as simple as a dog walk can make when engaging with children and young people.
The Baxter Project is an evidence-based early intervention and invaluable resource. It gives young people the chance to build resilience, feel heard, and form relationships that will support their psychological wellbeing well into the future.
Commission support, develop your workforce, explore a partnership or ask us to demonstrate the evidence.